Below is a copy of the press release from Quatro Public Relations on behalf of Menta. Full details of the application can be found on Croydon Council planning pages. Planning application number 11/00981/P
Press release on Behalf of Menta: 4th April 2011
Planning application for Cherry Orchard Road submitted by Menta
Menta, the urban regeneration company, has submitted a planning application to the London Borough of Croydon for the redevelopment of its sites in Cherry Orchard Road, adjacent to East Croydon Station.
The application for a major mixed-use scheme designed by architects Make, includes a range of homes, shops, community facilities, small business units and a hotel, all set within high-quality public realm. It also provides for an open, safe and secure station approach to facilitate the new East-West pedestrian bridge, proposed as part of the East Croydon Masterplan and connecting Addiscombe with Croydon’s main shopping and business area.
The proposal constitutes a completely fresh look at the site following the withdrawal of a previous application in 2009 and extensive public consultation. Its main features are:
- Two residential buildings, including a 53-storey tower, providing a total of 499 homes including a proportion of social/shared-ownership housing, and separate family housing units
- A 165-bed 4-star ‘boutique’ hotel with 22 luxury serviced apartments adjacent to the proposed new East-West bridge across the railway tracks
- 6,600 sq m of ‘Grade A’ start-up office accommodation to encourage local business growth and further inward investment
- Community amenities including a 530 sq m community centre, shops, independent retailers, cafes, bars and restaurants
- Significant public realm improvements, extending beyond the boundary of the site and including Cherry Orchard Square – a generous public space enabling easy and safe access to the proposed East-West bridge.
The residential tower represents a whole new interpretation of high-rise living, according to Make’s Cara Bamford: “From the outset we wanted to match Croydon’s ambitions for itself and create an elegant landmark building that offers a lifestyle as totally removed from outdated concepts of ‘high rise’ living as possible. Our building will host a genuine ‘vertical community’, with shared amenity spaces at all levels including roof gardens, games room, craft room and business centre, and rooms available for private hire for family celebrations and other events.”
More amenity space is located at ground level, with active ground floor uses throughout the scheme and approximately 35% of the total site area given over to public realm. This includes Cherry Orchard Square, which incorporates an expansive ‘grand staircase’ as the approach to the new proposed station entrance and East-West pedestrian bridge across the railway tracks, with ground floor retail, cafes and places to sit, all within beautifully landscaped surroundings.”
Craig Marks of Menta said: “These proposals are the result of many months of work and consultation with a range of stakeholders including local people. We are satisfied that the scheme we have submitted maximises the potential of this important site which is so critical to the future regeneration of Croydon’s town centre environment. We are also pleased that we will be able to deliver a wide range of community and other benefits as part of the proposals, including the new station entrance from Addiscombe which will contribute a major boost to the local economy and attract further inward investment.”
It is hoped that the planning application will be considered by the London Borough of Croydon in July 2011. The planning consultants are GL Hearn. For further information and updates, visit www.cherryorchard-croydon.co.uk.